Raise The Bar
educational breakfast bars
2022 • branding, packaging, illustration, animation, ui/ux
RECOGNITIONJudge’s Choice Recipient
AIGA PHL
Appear Exhibition
‘Best in Category’ Social Impact
AIGA Blue Ridge
Flux Design Awards
New Talent Gold Award
Graphis
Honorable Mention
AIGA PHL
Locally Sourced - Issue 01
Raise The Bar is a mission-driven breakfast bar brand that blends nutrition with education. Each package spotlights a historical “bar raiser,” paired with a QR code linking to a short, engaging video about their impact. A portion of all proceeds supports efforts to eliminate student lunch debt, helping schools and students can stress less and learn more.
Promotional Video
Animations
Educational animations of Albert Eintein, Frida Kahlo, William Shakespeare, and Jane Goodall.
App Walkthrough
A walkthrough of Raise The Bar's mobile app, where users can scan codes, watch videos, and earn points.
Created in Figma
