Raise The Bar

educational breakfast bars

Project Type:
branding, packaging, illustration, animation, ui/ux

Year:
2022


Judge's Choice Recipient
AIGA
Appear Exhibition

Best in Social Impact
AIGA Blue Ridge
Flux Design Competition

Awards:
New Talent Gold Award
Graphis

Honorable Mention
AIGA Philadelphia
Locally Sourced Issue O1

Raise The Bar is a mission-driven breakfast bar brand that blends nutrition with education. Each package spotlights a historical “bar raiser,” paired with a QR code linking to a short, engaging video about their impact. A portion of all proceeds supports efforts to eliminate student lunch debt, helping schools and students can stress less and learn more.


Promotional Video



Animations

Educational animations of Albert Eintein, Frida Kahlo, William Shakespeare, and Jane Goodall.


App Walkthrough

A walkthrough of Raise The Bar's mobile app, where users can scan codes, watch videos, and earn points.

Created in Figma

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