Raise The Bar
educational breakfast bars
Project Type:
branding, packaging, illustration, animation, ui/ux
Year:
2022
Judge's Choice Recipient
AIGA
Appear Exhibition
Best in Social Impact
AIGA Blue Ridge
Flux Design Competition
Awards:
New Talent Gold Award
Graphis
Honorable Mention
AIGA Philadelphia
Locally Sourced Issue O1
Raise The Bar is a mission-driven breakfast bar brand that blends nutrition with education. Each package spotlights a historical “bar raiser,” paired with a QR code linking to a short, engaging video about their impact. A portion of all proceeds supports efforts to eliminate student lunch debt, helping schools and students can stress less and learn more.
Promotional Video







Animations
Educational animations of Albert Eintein, Frida Kahlo, William Shakespeare, and Jane Goodall.
App Walkthrough
A walkthrough of Raise The Bar's mobile app, where users can scan codes, watch videos, and earn points.
Created in Figma